Lite
$99 /mo
Save ~20% with annual billing
What's included:
- 5 projects
- 500 tracked keywords
- 10K crawl credits/month
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Ahrefs Pricing [2026]
Complete pricing breakdown for Ahrefs. Compare plans, features, and find the best value.
Starting from $99 /month
Try Ahrefs Ahrefs Plans & Pricing
Standard
$199 /mo
Save ~20% with annual billing
What's included:
- 20 projects
- 2000 tracked keywords
- 500K crawl credits/month
Advanced
$399 /mo
Save ~20% with annual billing
What's included:
- 50 projects
- 5000 tracked keywords
- 1.5M crawl credits/month
Enterprise
$999 /mo
Save ~20% with annual billing
What's included:
- Unlimited projects
- 10K tracked keywords
- 5M crawl credits/month
Prices shown are for monthly billing. Annual plans typically offer 10-20% savings.
Features by Plan
| Feature | Lite | Standard | Advanced | Enterprise |
|---|---|---|---|---|
| Keyword Research | ||||
| Backlink Analysis | ||||
| Rank Tracking | ||||
| Site Audit | ||||
| Content Explorer | ||||
| Competitor Analysis | ||||
| API Access | ||||
| White Label |
How Ahrefs Pricing Compares
| Tool | Starting Price | Free Tier | Best For | |
|---|---|---|---|---|
| A Ahrefs Current | $99/mo | Link builders | ||
| S SEMrush | Free | Full-stack marketers | Compare |
Is Ahrefs Worth It?
Great Value If You Need
- Best backlink database
- Accurate rank tracking
- Great content explorer
- Clean interface
Consider Alternatives If
- Expensive
- Limited local SEO
- No phone support
- Credit-based pricing
Our Verdict
Ahrefs offers solid value for its feature set. It's best suited for Link builders and Content marketers. At $99/mo, it's a premium option but justifies the cost with best backlink database.
Value Score 4.5/5
Ahrefs Pricing FAQ
How much does Ahrefs cost?
Ahrefs starts at $99/month. Pricing varies based on the plan you choose and the number of users.
Does Ahrefs have a free plan?
Ahrefs doesn't offer a permanent free plan, but they do provide a free trial so you can test the platform before committing.
Does Ahrefs offer discounts for annual billing?
Most SaaS tools, including Ahrefs, offer 10-20% discounts when you pay annually instead of monthly. This can save you approximately $238 per year.
Which Ahrefs plan is best for small businesses?
For small businesses, we recommend the Standard plan at $199/month. It offers the best balance of features and value for growing teams.
Can I change my Ahrefs plan later?
Yes, you can upgrade or downgrade your Ahrefs plan at any time. Upgrades are typically prorated, and downgrades take effect at your next billing cycle.
Does Ahrefs offer nonprofit or education discounts?
Many SaaS tools offer special pricing for nonprofits and educational institutions. Contact Ahrefs sales directly to inquire about available discounts.
What payment methods does Ahrefs accept?
Ahrefs typically accepts major credit cards (Visa, Mastercard, American Express) and often supports invoicing for annual enterprise plans. Some tools also accept PayPal.
Is there a money-back guarantee?
Most SaaS tools offer a satisfaction guarantee or free trial period. Check Ahrefs's terms of service for their specific refund policy.
How does Ahrefs pricing compare to alternatives?
Ahrefs is priced at a premium compared to alternatives. SEMrush offers comparable features starting at $129.95/month.
Are there any hidden fees with Ahrefs?
We highlight all known fees in our pricing analysis. Watch for potential additional costs like extra users, storage upgrades, premium support, or advanced features not included in base plans.