Constant Contact

4.2 Our Rating

Constant Contact provides an accessible platform for small businesses to create,...

VS 2026

GetResponse

4.5 Our Rating

GetResponse is an AI-powered email marketing and automation platform offering un...

Constant Contact vs GetResponse: Which Is Better in 2026?

Comprehensive comparison of Constant Contact and GetResponse covering features, pricing, pros & cons, and our expert verdict to help you make the right choice for your business.

Constant Contact vs GetResponse: Overview

Choosing between Constant Contact and GetResponse is a common dilemma for email marketing users. Both tools offer robust solutions, but they cater to different needs and budgets.

Constant Contact starts at $12/monthly, while GetResponse begins at $19/monthly. But pricing is just one factor—let's dive into features, use cases, and which tool fits your specific needs.

Constant Contact is best known for easy-to-use drag-and-drop editor for quick campaigns, whereas GetResponse stands out for unlimited emails, automations, and landing pages on base plans. In this detailed comparison, we'll analyze both tools across pricing, features, ease of use, and ideal use cases.

Quick Overview

Constant Contact

  • Best for: Small businesses starting email campaigns, Nonprofits seeking discounted marketing
  • Starting price: $12/mo
  • Category: email marketing
  • Founded: 1996
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GetResponse

  • Best for: Ecommerce stores needing cart recovery and product recommendations, Small businesses and solopreneurs growing subscriber lists
  • Starting price: $19/mo
  • Category: email marketing
  • Founded: 1998
View Full Profile

Feature Comparison

Side-by-side feature comparison to help you understand the key differences between Constant Contact and GetResponse.

Feature
Constant Contact
GetResponse
Drag-and-drop email editor Available on all plans
AI copy generator Available on all plans
Premade templates Hundreds of templates available
AI-powered branding tools Available on all plans
Email automation Standard and Premium plans
Contact segmentation Standard and Premium plans
SMS marketing $10/month add-on, included in Premium
Website builder 1-5 sites depending on plan
GDPR compliance tools Available on all plans
CAN-SPAM compliance Available on all plans
Live 1:1 onboarding All plans, priority in Premium
Phone and chat support All plans, dedicated priority in Premium
Inbox preview Premium plan only
Multi-account management Custom plans only
Mobile-responsive designs All templates are mobile-responsive
Unlimited Email Sends Available on all paid plans
AI-Powered Email Content Generation Subject lines, copy, and send time optimization
Drag-and-Drop Email Builder 200+ templates with 2M stock images and GIFs
Marketing Automation Workflows 1 on Starter, unlimited on higher tiers
Landing Page Builder Unlimited AI-assisted landing pages
Signup Forms and Popups Lead capture tools across all plans
99% Deliverability Across 160+ countries
Webinars Host, record, and promote webinars
SMS Marketing Available on MAX plans only
AI Product Recommendations MAX plans feature
Sales Funnel Creator Build complete sales funnels
Web-Push Notifications Cross-platform notification system
Custom Domain Support SPF/DKIM/DMARC authentication

Features Deep Dive

Both Constant Contact and GetResponse offer core email marketing functionality, but their feature sets differ in key areas.

Shared features: SMS marketing.

Constant Contact unique strengths: Drag-and-drop email editor, AI copy generator, Premade templates. This makes it ideal for small businesses starting email campaigns.

GetResponse unique strengths: Unlimited Email Sends, AI-Powered Email Content Generation, Drag-and-Drop Email Builder. This makes it better suited for ecommerce stores needing cart recovery and product recommendations.

Constant Contact offers 15 core features with 6 integrations, while GetResponse provides 13 features and 9 integrations.

Our Verdict

After extensive testing and analysis, GetResponse edges out as the winner in this comparison. While both tools excel in their respective areas, GetResponse offers better overall user satisfaction. Constant Contact remains a strong alternative, especially for users who prioritize small businesses starting email campaigns.

Winner

GetResponse

Best for Ecommerce stores needing cart recovery and product recommendations and Small businesses and solopreneurs growing subscriber lists. Unlimited emails, automations, and landing pages on base plans.

Try GetResponse
Alternative

Constant Contact

Best for Small businesses starting email campaigns and Nonprofits seeking discounted marketing. Easy-to-use drag-and-drop editor for quick campaigns.

Try Constant Contact

Pros & Cons

Constant Contact Pros & Cons

Pros
  • Easy-to-use drag-and-drop editor for quick campaigns
  • Award-winning support including phone, onboarding, and tutorials
  • Strong templates and AI tools for non-designers
  • Mobile-responsive designs and compliance features
  • Flexible prepay discounts and 30-day refund
  • Scalable for growing contact lists
  • Proven for small business customer conversion
Cons
  • Pricing scales up with contacts/sends, plus overage fees
  • SMS as $10/month add-on (not core included)
  • Limited sites/users in Lite plan
  • Custom pricing required for enterprises/multi-locations
  • No perpetual free tier beyond trial

GetResponse Pros & Cons

Pros
  • Unlimited emails, automations, and landing pages on base plans
  • High 99% deliverability with custom domain support
  • AI tools accelerate campaign creation and optimization
  • User-friendly drag-and-drop interfaces require no coding
  • 24/7 5-star support with free onboarding
  • 150+ integrations with real-time WordPress/WooCommerce sync
  • Trusted by 350K+ customers with proven ROI results
Cons
  • Limited to 1 automation workflow on entry-level Starter plan
  • Advanced features restricted to expensive MAX/enterprise plans
  • No permanent free tier beyond 14-day trial
  • Pricing scales with contact volume potentially making it costly for large lists

Pricing Comparison

Compare the pricing plans and see which tool offers better value for your budget.

Constant Contact

subscription
Starting from $12 /mo
Lite $12 /mo
  • 1 user
  • 1 site
  • Basic features
Premium $80 /mo
  • Unlimited users
  • 5 sites
  • Priority support

GetResponse

subscription
Starting from $19 /mo
Free Trial Free
  • 14-day access to all features
  • No credit card required
  • Full platform access
Marketer $49 /mo
  • More contacts
  • Unlimited automation workflows
  • Webinars
MAX $99 /mo
  • Dedicated IP
  • SSO
  • SMS automation

Pricing Comparison Analysis

Constant Contact Pricing: Paid plans start at $12/monthly. 3 plans available: Lite, Standard, Premium.

GetResponse Pricing: Paid plans start at $19/monthly. 4 plans available: Free Trial, Starter, Marketer, MAX.

Verdict: Constant Contact is more affordable at the entry level. However, GetResponse may offer better value at scale with 150+ integrations with real-time WordPress/WooCommerce sync.

For budget-conscious teams, Constant Contact is the clear winner. For teams prioritizing ecommerce stores needing cart recovery and product recommendations, GetResponse's pricing may be justified.

Which Tool Is Best For You?

Choose Constant Contact if you need:

  • Small businesses starting email campaigns
  • Nonprofits seeking discounted marketing
  • Agencies/franchises needing multi-account control
  • Retailers converting social/website traffic
  • Service providers building customer relationships
  • Easy-to-use drag-and-drop editor for quick campaigns
  • Award-winning support including phone, onboarding, and tutorials
Try Constant Contact Free

Choose GetResponse if you need:

  • Ecommerce stores needing cart recovery and product recommendations
  • Small businesses and solopreneurs growing subscriber lists
  • Lead nurturing campaigns with automated workflows and webinars
  • High-volume email campaigns for entrepreneurs and brands
  • WordPress/WooCommerce sites requiring seamless integration
  • Unlimited emails, automations, and landing pages on base plans
  • High 99% deliverability with custom domain support
Try GetResponse Free

Final Verdict

Choose Constant Contact if: You need small businesses starting email campaigns or nonprofits seeking discounted marketing. It excels at easy-to-use drag-and-drop editor for quick campaigns and award-winning support including phone, onboarding, and tutorials.

Choose GetResponse if: You prioritize ecommerce stores needing cart recovery and product recommendations or small businesses and solopreneurs growing subscriber lists. It's particularly strong for unlimited emails, automations, and landing pages on base plans and high 99% deliverability with custom domain support.

Overall: GetResponse has a slight edge with a 4.5/5 rating from our analysis.

Both tools are solid choices in the email marketing space. Your decision should ultimately depend on your specific requirements, team size, and budget.

Constant Contact vs GetResponse FAQ

What are the main differences between Constant Contact and GetResponse?

Constant Contact focuses on small businesses starting email campaigns with easy-to-use drag-and-drop editor for quick campaigns, while GetResponse excels at ecommerce stores needing cart recovery and product recommendations with unlimited emails, automations, and landing pages on base plans. Key differences include pricing structure, feature depth, and target user base.

Is Constant Contact or GetResponse better for small businesses?

Both tools have paid plans. For small businesses with limited budgets, consider starting with the tool that offers Constant Contact's lower starting price of $12/month.

What is the pricing difference between Constant Contact and GetResponse?

Constant Contact starts at $12/month, while GetResponse starts at $19/month. Both offer multiple pricing tiers with different feature sets.

Can Constant Contact integrate with GetResponse?

While direct integration may vary, both Constant Contact and GetResponse support third-party integrations through platforms like Zapier. Constant Contact integrates with Square, Xero, Social Media Platforms, while GetResponse works with WordPress, WooCommerce, Contact Form 7.

Which tool is easier to use, Constant Contact or GetResponse?

Based on user reviews, GetResponse generally receives higher marks for ease of use with a 4.5 rating. However, ease of use can depend on your specific needs and technical background. Constant Contact is known for award-winning support including phone, onboarding, and tutorials.

Does Constant Contact or GetResponse offer better customer support?

Both Constant Contact and GetResponse provide customer support, with options varying by plan tier. Constant Contact offers support through standard support channels. Check each tool's specific plan for support details.

What are the pros of Constant Contact compared to GetResponse?

Constant Contact's main advantages include: Easy-to-use drag-and-drop editor for quick campaigns, Award-winning support including phone, onboarding, and tutorials, Strong templates and AI tools for non-designers. Compared to GetResponse, it's particularly strong for small businesses starting email campaigns.

What are the cons of Constant Contact compared to GetResponse?

Constant Contact's potential drawbacks include: Pricing scales up with contacts/sends, plus overage fees, SMS as $10/month add-on (not core included). GetResponse may be a better choice if these limitations affect your use case.

Should I switch from Constant Contact to GetResponse or vice versa?

Consider switching if your current tool doesn't meet your needs. Key factors include: current pain points, migration complexity, team training, and total cost of ownership. Use our ROI calculator to estimate the potential impact of switching.

Which tool is best for email marketing in 2026?

In 2026, GetResponse leads in this comparison with a 4.5 rating. However, the best choice depends on your specific requirements. Constant Contact excels for small businesses starting email campaigns, while GetResponse is ideal for ecommerce stores needing cart recovery and product recommendations.

Written by

DK
David Kim Marketing Tech Analyst

David has worked in digital marketing for 7 years, including roles at agencies and in-house teams. He evaluates marketing tools based on real campaign experience and focuses on measurable outcomes.

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